1. Send a clear policy-limit demand letter
When damages clearly exceed the policy, send a written demand for the full policy limit with a reasonable deadline (30 days minimum) and all supporting documentation. This is the trigger document for bad-faith. Demand letter template
2. Document every communication
Email over phone. If you must call, send a confirming email summarizing. Save voicemails. Save claim notes obtained in discovery — adjuster handwritten notes are the goldmine.
3. Preserve the claim file
In litigation, the adjuster’s internal claim file is discoverable in most jurisdictions. It often reveals the insurer’s actual valuation, supervisor approvals, and reserve-setting — all powerful bad-faith evidence.
4. Comply with state notice requirements
Florida requires a Civil Remedy Notice (CRN) — fail to file and you lose the bad-faith count. Other states have cure-period requirements. State-specific traps can kill otherwise valid bad-faith claims.
5. Get the right venue + counsel
Bad-faith law is highly state-specific. An attorney who has tried bad-faith cases in your venue is worth far more than a generalist. The recovery on a successful bad-faith claim often dwarfs the underlying compensatory damages.