Salutation & Reference
Direct the letter to the named adjuster (not just "Claims Department"). Include the claim number, date of loss, and your client's name. Set a 30-day response deadline up front.
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Reviewed by Leonard Goldberg, Editor · Last updated
Direct the letter to the named adjuster (not just "Claims Department"). Include the claim number, date of loss, and your client's name. Set a 30-day response deadline up front.
Tell the story chronologically and unemotionally. Reference the police report, witness statements, traffic-cam footage, and any admissions. Tie each fact to the duty-breach-causation-damages chain. Do NOT use "my client thinks" or "appears" — write with confidence.
Apply the state's fault rule explicitly. "Under Florida's pure comparative negligence rule (Fla. Stat. § 768.81), even if Mr. Smith were found 20% at fault, his recovery would be reduced — not barred." Cite the rule. Pre-empt every comparative-fault argument.
Diagnosis-by-diagnosis recitation. Include the date, provider, ICD-10 codes if available, MRI/imaging findings, and the gap (if any) from accident to first treatment. Attach a complete medical records and bills index — this is the document the adjuster opens first.
Break it down: medical specials (past + future), lost wages (with W-2/pay stub backup), lost earning capacity (if permanent), property damage, out-of-pocket costs. Then the pain & suffering valuation — show the multiplier you applied and why. Include a settlement number.
If damages exceed the policy limit, say so explicitly. "Based on $385,000 in documented damages and a $100,000 policy limit, we are demanding the full policy limit of $100,000 within 30 days. Failure to tender will be considered evidence of bad faith." This unlocks bad-faith exposure for the insurer.
Specific dollar amount, specific deadline (30 days), specific consequences ("Otherwise, we will file suit on or before [date]"). Don't be vague. The adjuster needs to be able to take a number to their supervisor.
Replace anything in [BRACKETS] with your case’s facts. The structure is what matters — every section serves a purpose in the adjuster’s evaluation.
[YOUR NAME / FIRM]
[ADDRESS]
[PHONE / EMAIL]
[DATE]
VIA CERTIFIED MAIL — RETURN RECEIPT REQUESTED
[ADJUSTER NAME]
[INSURANCE COMPANY]
[ADDRESS]
Re: Claim No.: [###]
Insured: [DEFENDANT NAME]
Date of Loss: [DATE]
Our Client: [PLAINTIFF NAME]
Dear [ADJUSTER NAME]:
This firm represents [PLAINTIFF NAME] in connection with injuries sustained
on [DATE] when [DEFENDANT NAME], your insured, [BRIEF FACTUAL DESCRIPTION OF
COLLISION/INCIDENT]. This letter constitutes our demand for settlement.
I. FACTS OF LIABILITY
On [DATE] at approximately [TIME], [DETAILED CHRONOLOGY OF EVENTS]. [DESCRIBE
ROADWAY, WEATHER, TRAFFIC SIGNALS, AND ANY ADMISSIONS]. The official [STATE]
police report (Report No. [###], attached) identifies your insured as the
party at fault for [SPECIFIC VIOLATION CITED]. [WITNESS NAME], an
uninvolved bystander, [SUMMARY OF WITNESS STATEMENT — attached].
II. LIABILITY ANALYSIS
[STATE]'s [FAULT RULE — e.g., pure comparative negligence under STATUTE
CITATION] provides that [BRIEF EXPLANATION]. The facts establish [STATE]'s
prima facie negligence: [DUTY], [BREACH], [CAUSATION], and [DAMAGES — see
Section IV below]. No defense of [comparative fault / sudden emergency /
etc.] is supported by the facts.
III. INJURIES & MEDICAL TREATMENT
As a direct and proximate result, [PLAINTIFF NAME] sustained the following
injuries:
• [INJURY 1] — [PROVIDER], [DATE OF FIRST TREATMENT], [ICD-10 CODE]
• [INJURY 2] — [PROVIDER], [DATE], [DIAGNOSIS DETAILS]
• [PERMANENT IMPAIRMENT IF ANY] — [RATING SOURCE]
Treatment has included [SUMMARY: ER, imaging, PT, surgery, injections, etc.].
A complete index of medical records and itemized bills is attached as
Exhibit A.
IV. DAMAGES
Past Medical Specials .............. $[AMOUNT]
Future Medical (Life-Care Plan) .... $[AMOUNT]
Past Lost Wages .................... $[AMOUNT] (Exhibit B: pay stubs)
Future Earning Capacity Loss ....... $[AMOUNT]
Property Damage .................... $[AMOUNT]
Pain and Suffering ([MULTIPLIER]× specials) $[AMOUNT]
-----------------------------------------------
TOTAL DOCUMENTED DAMAGES ........... $[AMOUNT]
V. POLICY LIMITS
We understand your insured's policy limit is $[AMOUNT]. As the documented
damages substantially exceed the limit, we hereby demand the full policy
limit of $[AMOUNT]. Failure to tender the policy limit within 30 days will
be construed as evidence of bad-faith claim handling and may expose [INSURER]
to extracontractual liability.
VI. DEMAND
Based on the foregoing, we demand settlement in the amount of $[AMOUNT].
This demand will remain open for thirty (30) days from the date of this
letter. Absent settlement on or before [DATE], suit will be filed in the
[COURT NAME] without further notice.
Please direct all communications to the undersigned. We look forward to
your prompt response.
Very truly yours,
[YOUR NAME]
[BAR NUMBER, STATE]
Enclosures:
Exhibit A — Medical Records & Bills Index
Exhibit B — Wage Loss Documentation
Exhibit C — Police Report
Exhibit D — Witness Statements
Exhibit E — Photos of Vehicle Damage / SceneBefore writing the demand, know your case’s real value.
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